White-label services for agencies

SEO.
Content.
Email.

We work behind the scenes so your clients see results under your name. No handholding required on your end.

See the work

B2B Services — IT Consulting SEO + content — 14 months
GSC clicks growing from near zero to 20K monthly over 14 months

IT consulting firm. Starting from near-zero organic presence. Clicks grew from under 1K to 20K+ per month over 14 months — and held.

B2C Services — Healthcare SEO + content — 7 months
GSC clicks growing steadily from 3.5K to 6K over 7 months

Specialist medical clinic in a regulated vertical. Organic clicks grew from ~3,500 to ~6,000 per month with no paid support.

B2C Services — Local Healthcare SEO — 6 months
GSC clicks and impressions both rising steadily over 6 months

Single-location chiropractic clinic. Both clicks and impressions grew consistently from Dec 2025 through May 2026 — clicks up ~30%, impressions up ~20%.

B2C Ecommerce — Consumer Supplements SEO + content — 6 months
GSC clicks recovering and climbing to 1.2K from Dec 2025 to May 2026

Consumer supplements brand, competitive health vertical. Clicks recovered from a dip and hit a new high of 1.2K by May 2026.


"Saved us $44k in PPC costs."
🇦🇺 Cornell Coello — Lime Interactive
"Grew traffic 4X to 20k sessions per month."
🇺🇸 Priscilla M — AppFlow Consulting
"Delivered above my expectations."
🇨🇦 Steve Comrie — Simplicate
"We are already ranking better."
🇺🇸 Amareen Dhaliwal — CCRPS
"Will continue to be a returning customer."
🇺🇸 Elliot Tousley — Bonzai Brands
"Highly recommended."
🇸🇪 Joonas Pütsepp — HVAC Buzz

01

Search

Technical SEO, on-page optimisation, and local search — delivered under your agency's name, to your clients' timelines.

  • Technical audits and fixes
  • On-page optimisation
  • Local SEO and citations
  • Keyword research and mapping
  • Monthly reporting
02

Content

Editorial-quality content written for search intent — not for word count. Blog posts, landing pages, and product copy that actually ranks.

  • Blog and article writing
  • Product descriptions
  • Content refreshes
  • Content briefs and outlines
  • Topical authority mapping
03

CRO

Traffic means nothing if it doesn't convert. We audit and optimise your clients' pages to turn existing visitors into leads and buyers.

  • Conversion audits
  • Heatmap and session analysis
  • Copy and layout recommendations
  • A/B test planning
  • Post-implementation review
04

Landing Pages

High-converting landing pages designed and written for paid and organic traffic — built to your clients' brand and brief.

  • Copy and structural design
  • CRO-informed layouts
  • Campaign and evergreen pages
  • Lead gen and ecommerce
  • Revision rounds included
05

Email

Sequences and campaigns that convert — welcome flows, re-engagement, and promotional sends built for your clients' lists.

  • Welcome and onboarding sequences
  • Promotional campaigns
  • Re-engagement flows
  • List segmentation strategy
  • Performance reporting

No fluff.
No surprises.

Lextrous is a white-label SEO and content operation built for agencies. We handle the execution. You handle the client relationship. Your clients never know we exist.

Work is delivered white-label as standard — to whatever format, voice, and timeline your operation requires. When something needs fixing, we fix it. No escalation chains, no account management theatre.

We work exclusively with agencies across the US, Canada, Europe, Australia, and New Zealand.

8+ Years in SEO
6 Countries served
100% White-label
10+ B2B & B2C Agencies

Verticals we've worked in

Healthcare Ecommerce Local Services SaaS Finance Wellness Automotive

Your in-house go-team.
At a fraction of the cost.

We work exclusively with agencies. No retainer lock-ins, no pitch decks. Start with a free trial project and take it from there.

Let's chat